A partnership between Cambridge City
Council, Cambridgeshire and Peterborough Combined Authority
(CPCA) and Growth Works with Skills, is supporting small and
medium businesses (SME's) and not-for-profit organisations unlock
talent in Cambridgeshire through
apprenticeships.
The council funds apprenticeships by
transferring part of its own apprenticeship levy contributions to
support local businesses and individuals seeking develop their
knowledge and skills, to unlock talent and support the local
economy. Cambridgeshire and Peterborough Combined Authority and
Growth Works support organisations through the process of
recruiting and training of the
apprentice.
Famille, a Cambridge based Marketing
and Communications agency, benefited from this scheme and took on
an apprentice, Naomi Taylor, who gained her Level 3
Apprenticeship in Creative Content from the Access Creative
College. This has significantly contributed to the agency's
digital marketing and content creation
capabilities.
Through the Cambridgeshire &
Peterborough Levy Pooling Service, businesses like Famille can
directly fund the training and development of apprentices,
helping them grow alongside the organisation. This partnership
has not only benefited Famille's business needs but also provided
Naomi with a clear career path and practical
skills.
Debbie said
"As a growing digital marketing
agency, we saw apprenticeships as a strategic way to build the
skills we needed in-house while offering someone a unique
opportunity to grow alongside us. By investing time in
recruitment and tailoring the apprenticeship to fit our needs, we
were able to shape our apprentice, Naomi, into a key team member
who developed valuable skills in niche
sectors.
It's been a mutually beneficial
relationship, and seeing Naomi grow has been incredibly
rewarding. We're already considering taking on another
apprentice, and it's exciting to think that our former apprentice
could help mentor the next generation."
— Debbie, CEO and Founder of
Famille
Noami said
"The apprenticeship was the
perfect foundation for my career—it gave me the practical
experience and confidence I needed to break into the digital
media industry. With the support of my tutors and colleagues, I
was able to quickly progress from a junior content producer to a
content creator”
The experience taught me that with
the right support, you can truly achieve anything.
Apprenticeships provide that crucial first step, helping you get
your foot in the door and move up the ladder faster."
— Naomi, Digital Media Coordinator at
Famille.
Cllr Alice Gilderdale, Executive
Councillor for Economy and Skills said, “Apprenticeships are a
great option for businesses and organisations that are looking to
expand their teams but perhaps don't have the financial
capability to do so. There is support every step of the way to
ensure the process is easy.
“It also means that businesses are
supporting people to develop their skills which contributes
towards improving the overall local economy in Cambridge. By
supporting Cambridge businesses, the council is supporting
Cambridge people.”
For more information about Famille and
their apprenticeship program, or to learn how to access funding
through the Apprenticeship Levy Transfer please contact the
Skills team at Growth Works with Skills at Skillsteam@cambridgeshirepeterborough-ca.gov.uk.
